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Millie Moon the latest arrival in the premium diaper market | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in May
By Christopher Lombardo

Millie Moon is launching its high-end diapers and wipes at Loblaw banners across Canada. The company, which launched exclusively at U.S. Target locations in 2021, is looking to make inroads into the higher end space occupied by the likes of challenger premium baby brand Hello Bello.

http://strategyonline.ca/2023/05/10/millie-moon-the-latest-arrival-in-the-premium-diaper-market/
 

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